Yaakov Karda Yaakov Karda is a co-founder of Chatra.io and a slow coffee enthusiast. When not brewing or working on the startup, he helps his wife with a jewelry business or explores Tel-Aviv on a bicycle.
On 12 January 2015, Getwear, an integrated custom jeans company, processed its last order. After that, the company shut down. Despite coming up with a unique custom production process and outstanding jeans, we didn’t achieve much success. Several months — and a lot of discussion and dissection — later, I figured out why.
It all started back in 2009, when I was finishing my marketing... Read More
