Matthew Potter Matthew currently freelances and works as a consultant for a multitude of companies. He specializes in graphic communication software however has extensive knowledge in design workflows and development processes. He is currently one of 3 Toronto InDesign User group Representatives, involved with several start-ups including the Toronto Social Media Café and HTML5 Meet-up Group.
Over the past several years, there has been a big divide between designers: those who work in print distribution and those in digital distribution. The irony is that, despite the disputes, name-calling and flat-out arguments between the two camps, their techniques and methods are far more common than many believe. Both sides of this communications field are heavily influenced by each other.
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