Liraz Margalit Liraz Margalit, PhD, is a Web psychologist at ClickTale, a company that provides website optimization software and consulting. She analyzes online consumer behavior from a psychological perspective. Her analyses incorporate theory and academic research into a conceptual framework that creates insights into online consumer behavior. Liraz writes ongoing blog for Psychology Today named “Behind Online Behavior.” She previously held a post-doctoral internship with the Program of Political Psychology and Decision Making at the Lauder School of Government — IDC (Herzlia), where she is a lecturer.
Remember all of the wisecracks about executives and their BlackBerry addictions? Back then, constant contact was limited to the few and the mighty — relatively speaking, of course. But now, the last laugh might be on us. In record time, our smartphones have become indispensable, and as mobile technology has become integrated into nearly every aspect of our lives, our smartphones are shifting... Read More